City A.M.: how Moses Swaibu went from match-fixing to GameChanger
City A.M. sports editor Frank Dalleres profiles the GAMECHANGER360 founder, from release by Crystal Palace to prison, and from prison to advising the sport he once helped to corrupt.
What City A.M. reported
On 31 March 2025, City A.M. published a profile of Moses Swaibu by its sports editor Frank Dalleres, under the headline "Moses Swaibu: How I went from match-fixing to GameChanger".
The piece followed an arc the BBC had told in its award-winning podcast series, but told it for a business readership and in detail. Released by Crystal Palace at 19. A spell at Lincoln City in the Football League. A move to sixth-tier Bromley in 2012, where he became a middleman between Asian betting syndicates and players, on one occasion receiving half a million pounds in cash. Arrest in 2014 in a sting involving the National Crime Agency and the Daily Telegraph. In 2015, a 16-month prison sentence for bribery offences related to match-fixing, alongside Delroy Facey.
"Damn man, how have I gone from that to now?"
Moses Swaibu, recalling an FA Cup memory from his prison cell, City A.M.
The company
City A.M. reported that GAMECHANGER360, the sport integrity advisory Swaibu founded after his release, collaborates with FIFA, the Premier League, the International Olympic Committee and the UFC. It also noted the book, "Fixed", due for publication in April 2025.
Why it matters
The profile was among the first in the mainstream business press to treat Swaibu's second career as a business story rather than a redemption story: a company with clients, a method and a market, built on knowledge that cannot be acquired any other way.
That framing matters for the field. Integrity is usually reported as scandal, after the fact. Coverage that treats prevention as an enterprise, with the same seriousness given to the betting industry it exists to protect against, changes what governing bodies think they can ask for.
Read the original
The full profile is on City A.M.
Sources
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